History and Vision
Vision and corporate mission
We have the vision of marketing credit cards in a manner that adds
value for the college student consumer. Our current programs
springboard us ahead of typical sales promotions. Unlike "purely
solicitory" sales approaches, we interweave credit education into
the sales process. This profoundly simple concept has bolted us to
credit industry prominence and recognition. Here are the changes we
see developing within the following segments.
For the campus environment
Our educational programs help students stay financially healthy.
With education, students can avoid mistakes that have crippled
others in the past. We feel a responsibility to offer credit
education not only those who might sign up for a credit card, but
everyone! Even if they have applied elsewhere we still welcome them
to one of our live seminars on campus.
Our goal is to offer credit education to everyone at four-year
colleges. Although logistically it is near impossible to do live
seminars, the collegevisa.com site allows for us give seminar
information through our web presentation. Also, we work with general
media people to expose us to three other critical youth segments:
small four-year schools, two-year schools and technical colleges and
high school students.
Rules and laws for college marketing are changing
Developing value added programs for our partners
College Credit Card Industry Firsts